Tuesday, 8 July 2014

8 WAYS TO OPTIMIZE YOUR WEBSITE AND IMPROVE YOUR SEO


There are several ways to optimize your website and improve your SEO. But here Visual Tech Group share the experience of SEO and share some important ways to optimize your website and improve SEO

           1.    CONTENT
SEO content writing is the art of writing content for your blog and website. SEO is referred to as Search Engine OptimizationWithout the right SEO content, it will be too hard for the search engine to crawl your web page and will be too difficult to see your website among the top website on search engine results. Before you can write a good SEO content, you must follow the guideline that surrounds it. Writing and Importance of SEO Articles.The main key to internet marketing is writing of SEO articles. SEO simply means Search Engine Optimization. It has become so important in the aspect of web content. As a business owner that has website, it is very important to make your website visible among the numerous website on the first page on search engine list.

         2.  MARKETING 
Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine,  including Google, Bing, Yahoo and other search engines.SEO helps to ensure that a site is accessible to a search engine and improves the chances that the site will be found by the search engine. It is common practice for Internet users to not click through pages and pages of search results, so where a site ranks in a search is essential for directing more traffic toward the site. The higher a website naturally ranks in organic results of a search, the greater the chance that that site will be visited by a user. 
        
       3.    BLOG
When we talk about SEO, very first thing which you need to keep in mind is: We can control on site and off site SEO. Permalink(permanent static hyperlink for website or a blog) plays a great role in search engine ranking of your post. There are few rules which everyone should follow for Blogspot permalinks:
  • Keep the number of characters in post title to 50
  • Remove Stop words from permalink (Ex: A, an, the)
While writing a blog post, you have an option to edit the permalink. Simply use it to edit your permalink and remove the stop words. A good idea is to just use Keywords in your permalink. While writing blog post, you get option in your right panel to keep it automatic permalink or manual permalink. Simply select manual permalink and edit it according to your wish.When we talk about BlogSpot SEO, post title plays a major role. Blogger post title are usually followed by home page title .
         4.    HTML
Keywords in HTML are words that you are targeting on a web page. They are typically short phrases that represent what the page is about. They are also, hopefully, the words that someone might type into a search engine and find your page. In general, HTML keywords are found whether you intend them to be there or not. Keywords are just text like any other text, and when a search engine views your page, they look at the text and attempt to make a decision regarding what the page is about based on the text it sees.
5.    KEYWORD
A keyword, in the context of search engine optimization, is a particular word or phrase that describes the contents of a Web page. Keywords are intended to act as shortcuts that sum up an entire page. Keywords form part of a Web page’s metadata and help search engines match a page to with an appropriate search query. Keywords are the most important SEO element for every search engine, they are what search strings are matched against. Choosing the right keywords to optimize for is thus the first and most crucial step to a successful SEO campaign.
6.    LINK
Link building is the most important (and challenging) SEO skill. Actually, it’s a culmination of several different skills: you need to master content creation, good fashioned marketing if you want other people to consistently link to your site. There was a brief time in SEO history where you could build thousands of spam links and watch your site climb to the top of the first page. There was a brief time in SEO history where you could build thousands of spam links and watch your site climb to the top of the first page.
7.    DESIGN
Web design may be used to improve your SEO (Search Engine Optimization) by making the website design more content friendly, and by making the coded design more search engine friendly. The website design is able to add a significant SEO drag factor onto a website, and poorly designed websites may be very difficult to fully search engine optimize. Your website loading speed is very important, This means that if you have a particularly heavy item on your website page, then you need to take extra steps to make sure that everything else is as light as possible. Some people think that if they keep the overall design lightweight that it suddenly makes their pages load quicker and more search engine friendly. This is not the case, so keep a look out for heavy page elements.
8.    STRATEGY
SEO is short for "search engine optimization." To have your site optimized for the search engines means to attempt to have top placement in the results pages whenever a specific keyword is typed into the query box. There are many search engine optimization services to choose from, so here are some things to keep in mind when seeking SEO services or developing an SEO strategy of your own.

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